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How important is to find the best domain name?

One of the most essential preconditions for establishing a successful online presence is the domain name. It is what people will mark first when they chance upon your web site and what they will associate you with. The domain name should be easy to memorize, but should also be something that notifies your visitors what the web page is about.

Generic Top-Level Domain Names (gTLDs)

A domain name typically is composed of two components - a Top-Level Domain Name (TLD) and a Second-Level Domain (SLD). If you have domain.com, for instance, ".com" is the TLD and "domain" is the SLD. There are several groups of Top-Level Domain Names that you should consider prior to choosing the domain you desire. Your pick should rest on the intention of your web page and on its target spectators. Let's have a look at the gTLDs, or generic Top-Level Domains - these are the most widespread TLDs aimed to show a particular intention - .com (business entities), .net (networks), .biz (companies), .info (informational sites), .org (organizations of a non-commercial character), .mobi (mobile devices), .asia (the Asia-Pacific), .name (persons or relatives), .pro (specific walks of life), and so on. As you can perceive, these Top-Level Domains cover most spheres of life, so you should go for the one that would designate the aim of your website best. There is no restriction as to who can register such domains, but some of them involve extra procedures to prove that you are eligible to keep such a Top-Level Domain (.mobi and .pro, for instance).

Country-code Top-Level Domain Names (ccTLDs)

The ccTLDs, or country-code TLDs, are country-specific Top-Level Domains. Each country has its own ccTLD. Selecting such a Top-Level Domain Name is good if your target group of site visitors is from a particular country. Many guys would like to purchase goods or services from a local website, and if your aim is Canada, for instance, selecting a .ca TLD could increase the visits to your site.

Domain Redirects

You can register a number of Top-Level Domains, which can redirect your visitors to a certain web site such as domain.com, for example. This would increase the traffic and lower the risk of someone stealing your visitors by using the same name with another Top-Level Domain - if you are not using a trademark.

Name Servers (NSs)

Every TLD has domain name records. The name server records (NS records, also known as DNS records) demonstrate where the domain name is hosted, in other words they point to the web hosting provider whose name servers (NSs, aka DNSs) it is using now. You can alter the DNSs of your domain at all times. You can have your domain registered with one provider and get the webspace hosting service itself from another. Therefore, if you register your domain and stumble upon good website hosting plans somewhere else afterwards, you can point your domain to the present company's NSs straight off.

Name Server Records (DNS Records)

In general, as long as your domain utilizes a certain pair of DNSs, all its domain name server records will direct to the same web page hosting provider. Some hosting vendors, though, allow you to edit specific domain records, like the A records and the MX records of your domain. The A record is an Internet Protocol address, which indicates on which hosting server your web site is hosted, while the MX records reveal which web hosting server tackles the e-mail accounts associated with your domain name. For instance, if you appoint a new web designer and he devises an .ASP site that will be hosted on his private Windows hosting server, you may wish to change only the IP address (the A record) but not the MX records of your domain. Hence, www.domain.com will point to the Windows web hosting server, but your mail accounts or any sub-domain names like forum.domain.com or shop.domain.com will still be in your current Linux webspace hosting account. The .ASP platform is devised by Microsoft and calls for a Windows server, although a Linux hosting server would be way more stable.

Cut-Price Domain Names Courtesy of 'Webtanium'

Just a small number of web hosting providers enable you to edit certain NS records and quite often this an extra paid service. With Webtanium , you get a vast assortment of Top-Level Domain Names to pick from and you can edit all DNS records or forward the domain names via a forwarding tool at no extra charge. Because of that, 'Webtanium' would be your finest pick when it comes to handling your domain and to creating a successful presence on the World Wide Web.